Natural History Museum Abu Dhabi

MADE IN
May
2025

Story of Planet Earth

Saadiyat Island

35.000 m2

Immersive Experience

Inclusive Design

Globally minded

Made in Collaboration
NOUS Digital
Verena Blöchl

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NHMAD's guide is an immersive companion that takes visitors through Earth's history, blending AR, AI, and multisensory content while letting the exhibits shine.

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Company

Rising like a rock formation from Saadiyat Island, the Natural History Museum Abu Dhabi sets a new benchmark, inviting visitors on an extraordinary journey through our world told through an Arab lens.

Concept

Designed to astonish but not distract, the guide steps back to let the exhibits take center stage. A sleek interface highlights rare objects, from the Murchison Meteorite to the T-rex “Stan.”

Creation

Each object is framed by pentagram-shaped forms, creating a digital podium that emphasizes the exhibits while dark mode ensures a comfortable, visually pleasant experience.

MADE IN MAY
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